Chevrolet Enjoy Celebrates First Birthday

GM India launches 1st Anniversary edition of popular MPV

General Motors India today celebrated the first anniversary of the arrival of the popular Chevrolet Enjoy MPV with the launch of the 1st Anniversary edition.

Chevrolet Enjoy Anniversary Edition

Launching the anniversary edition, GM India President and Managing Director Arvind Saxena said ‎ “Chevrolet Enjoy has completed a very successful ‘Year of Enjoyment’ on Indian roads It has given our customers  a  spacious  multi-purpose vehicle  and  a  luxurious  drive that  is  enabling them to  enjoy  life with their families and friends.  ‎Since its launch in May 2013, the Enjoy has sold close to 20,000 units. It has taken on the toughest competition in the newly created MPV-B segment, he added.

The latest member of the Enjoy family, the   1st Anniversary Edition is available with a choice of seven and eight seats and an exciting & stylish accessories package. It is being offered for a limited period.

Based on customer  feedback,  the  enhancements  make  the  award-winning  MPV even  more  stylish  and  appealing  for  esteemed  car  buyers.  GM India is launching an integrated marketing campaign to promote the 1st Anniversary Edition and celebrate the first anniversary of the Enjoy.‎

The Anniversary Edition offers free accessories on both the exterior and interior with exclusive badging giving it a distinct identity. The stylish exterior enhancements include a chrome kit for the headlamps, tail lamp, door handles and tailgate apart from roof rails, side body decals, OSRVM blinkers and chrome license plate garnish. Wooden dashboard trims have also been added to the interiors for a trendy and sporty ambience.

It may be recalled that the  Enjoy  has  received  four  coveted  awards  from  industry  experts  and  consumers, making  it  the  most-honoured M‎PV  last year.   In   addition, the Enjoy launch has received ‘Best Integrated Campaign Award’.

The  Enjoy  is  available  in  six  colors:  Velvet  Red,  Candy  White,  Switchblade  Silver, Seadrift Grey, Caviar Black and Linen Beige. It is powered by a 1.3-litre turbocharged DOHC diesel engine producing 74.8 PS @ 4000 rpm and a 1.4-litre SMARTECH petrol engine producing 100.2 PS @ 6000  rpm. The Enjoy returns one of the best in class mileage in the MPV categories and comes with a standard warranty of 100,000 kilometres or three years whichever is earlier.

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