Lead the Way with Chevrolet Trailblazer

With the Chevrolet Trailblazer, it does not matter if you are on city roads or on an adventurous trip to the rocky hill roads, you will truly feel like a king. The comfortable ride with embrace of luxurious interiors, the rugged 7 seat Trailblazer also provides ample space for baggage, powerful class 2.8L Duramax diesel engine (with 147kW of power and 500 Nm torque) and keep you well above the others. You will fall in love with the sleek exteriors designed magnificently to please with just the right mix of chrome, sharp lines and flared arches. Yet, it exudes Read more

Your Perfect Partner, Chevrolet Beat 2016

In this day and age of high stress levels and competitive environment one looks for fun, comfort and peace of mind wherever it can be found. It can be nerve wracking driving in the mad traffic of big cities for your job all day, or driving distances in the evening to a networking event! What’s the solution? Get into a Chevrolet Beat 2016, it’s an efficient and fun car! The pleasure and ease of driving this small car is what normally comes in sedans. The amazing pick-up of the car with the advanced insta-torque boost, the steering mounted audio controls Read more

The story of the Chevrolet Trailblazer launch in India

The Chevrolet Trailblazer became a part of a love story… about a wife who wants to do something different in return for her husband’s niceness, something that would bring joy to his heart. We made a real life video on the wife making her husband relive his favorite childhood memory of receiving a Chevrolet toy car from his uncle, packed in a box. However, this time the Chevrolet car was the Trailblazer, delivered in a very large wooden Amazon box, which created such a touching nostalgic moment… the ringing of the doorbell, the excitement in the wife’s eyes as she Read more

Chevrolet takes football fan from India to United Kingdom to enjoy Manchester United experience

Fan from Hyderabad gets a once in a lifetime opportunity which money can’t buy Chevrolet today announced that it will kick start the dream journey of a Manchester United Fan from Hyderabad to Old Trafford, the home ground of the legendary football club, Manchester United. The objective of the Chevrolet Fan Cup is to celebrate the passion of Manchester United fans in India by turning their dreams into reality. The winner was selected through a Chevrolet Fan Cup Contest on Chevrolet India’s website, encouraging fans of Manchester United to answer “How Do You Celebrate after a Goal?” with a celebration picture Read more


Your chance to own a Limited Edition Chevrolet SAIL Hatchback and SAIL Sedan

SAIL Sedan Limited Edition

Chevrolet introduces Limited Edition SAIL Hatchback and SAIL Sedan which showcases a bold new styling along with sporting an exclusive Limited Edition Badge. This initiative of introducing a Limited Edition range is because of the huge acceptance the marque gets amongst buyers.

SAIL U-VA Limited Edition

The Chevrolet Limited Edition SAIL Hatchback and SAIL Sedan will sport side body graphics, reverse parking sensors, outside rear view mirrors with blinkers, illuminated sill plates, steering wheel cover, limited edition seat covers, carpet mats and pillows, chrome embellishments on boot lid, OSVRM with blinkers along with the limited edition badge which will add the final premium look to the entire offering.

With a promise of power, fuel efficiency and low emissions the SAIL Hatchback and SAIL Sedan can be availed in SMARTTECH diesel and petrol engines.

With no extra pricing the limited edition SAIL Hatchback and SAIL Sedan can be availed between Rs 4.21 lakh and Rs 6.54 lakh while the Chevrolet SAIL Sedan’s Limited Edition is priced between Rs 5.07 lakh and Rs 7.45 lakh (ex-showroom, New Delhi). Also for the current month the customers can continue availing the February offer of upto Rs. 30,000 and the recent tax benefits Rs. 23,700 which gets passed on to the buyer. So it’s a month of huge saving and the perfect time to take home the Limited Edition Chevrolet SAIL.

GM India is currently present in 218 cities in India with 273 sales points and 277 authorized service outlets to cater to the requirements of its customers. It is also the pioneer in introducing a number of industry first programs, including an unmatched three year warranty with the Chevrolet Promise and a 24×7 free roadside assistance service to further bolster the excellent ownership experience of Chevrolet vehicles.

With the launch of the Limited Edition Chevrolet SAIL Hatchback and SAIL Sedan, Chevrolet hopes to provide a mix of unmatched luxury and smart features that have always brought more value and comfort to our customers.

Posted on by Chevrolet India in Featured, SAIL, SAIL U-VA Leave a comment

GM India launches myChevrolet India

~Designed to provide customers with hassle-free ownership experience~

MyChevrolet India Application


As part of its commitment to continue providing customers with a value proposition, GM India today launched the owner mobile application, ‘myChevrolet India App’. The mobile application will assist customers with a number of tools relevant to their vehicles post purchase. It will be available free of cost on Android and iOS platform for GM India customers.

Commenting on the launch of the ‘myChevrolet India App’, Mr. Rajesh Singh, Vice President Sales, Marketing & After-Sales, GM India said, “GM India goes the extra mile to enhance its customer experience. We have developed ‘myChevrolet India App’ mobile app to provide features that give real- time benefits to the customer and provides a one stop shop. We feel the application will allow them to experience GM India services in an exciting new digital platform. This is another step in leveraging the potential of mobile technology to offer convenience and value to our customers,” he added.

The application brings all Chevrolet services at the owner’s fingertips. Now Chevrolet owners can contact the company, schedule a service, access vehicle information and do a lot more at the push of a button. The application is here to make the Chevrolet ownership a smooth experience in every way. It features a list of services that spells smart access, ease of use, comfort and convenience.


Schedule Service

The myChevrolet App stores your preferred dealer’s information so that you can quickly schedule a service appointment. If you are on the road, the application locates the nearest dealer and makes contact easy with the touch-to-call feature.


Parking Reminder

Never mind if you forgot where you parked. The application lets you store information about your parking location on the myChevrolet App. Take photos and notes to capture parking details. The application will guide you to your car using Google Maps.


Owner’s Manual

When you have time or whenever you need to – get to know more about your Chevrolet. For the myChevrolet App brings your owner’s manual at your fingertips.


Add to it a host of other features like storing the customer profile, Locate a dealer, Connectivity with various Chevrolet platforms on the web and so on and you have one smart app to complement your Chevrolet vehicle. The multifaceted ‘myChevrolet India App’ application can be downloaded free of charge from Google Play Store and Apple App store.

Among the other unique programmes introduced by GM India to further bolster the Chevrolet ownership experience are unmatched Product Warranty of 3 Years/1,00,000 KM, Chevrolet U-First Free Service Camps and the Chevrolet Promise Cost of Ownership Programme that offers assured low cost of maintenance.


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Chevrolet India & OWF donate 70 Futbols to Gunjur School

Chevrolet India World Futbol project2

Chevrolet India donated 70 One World Futbols to Gunjur School as part of a larger Chevrolet and One World Futbol Project initiative to donate 20,000 nearly indestructible footballs to marginalized and underprivileged children in India. The unique initiative is aimed at reaching out to the less fortunate children in India, especially those who cannot afford and maintain a football.

“Many of these children are growing up in less privileged circumstances where sometimes a game of football could lighten up their lives by teaching them the true meaning of team spirit and fair play,” said Edward J Sizen, Vice President, Engineering and Operations, General Motors Technical Center India.

“The joy that comes from playing football can help lift their spirits and replace despair with hope. Chevrolet’s founding sponsorship of One World Futbol Project is intended to spark a worldwide movement to give children a pathway out of poverty and despair with the benefits that fitness, sport and teamwork can bring – something we call the ‘Power of Play’,” added Sizen.

Chevrolet India World Futbol project12

The Chevrolet-branded One World Futbols, delivered to the school in a Chevrolet Enjoy multi-purpose vehicle, brought countless smiles to nearly 700 children who can now enjoy the game of football as much as they want.

With the corporate social responsibility mission of “Driving a Better Tomorrow,” Chevrolet India is working with One World Futbol Project to donate a total of at least 20,000 One World Futbols to disadvantaged children across the country.  During the next few weeks, Chevrolet India plans to donate additional footballs in Talegaon and Halol, where its manufacturing facilities are located. As part of the unique initiative, Chevrolet India donated 91 footballs to Sankalp School in Gurgaon, Haryana — a school for disadvantaged children run by Gurgaon-based NGO Sankalp Welfare Society on 14 November, 2013.

The remaining Chevrolet-sponsored One World Futbols will be delivered through One World Futbol Project’s partner, Slum Soccer, to a number of non-governmental organizations (NGOs) working with underprivileged youth in India. Slum Soccer is an India-based NGO focused on reaching out to the Indian homeless using football as a tool for social improvement and empowerment.

This initiative is part of Chevrolet’s three-year founding sponsorship of One World Futbol Project that pledges to place 1.5 million One World Futbols with youth living in war-stricken zones, refugee camps, disaster areas, and other underprivileged communities around the world. One World Futbol Project makes, sells and distributes the One World Futbol, a nearly indestructible ball that never needs a pump and never goes flat – even when punctured multiple times, making it ideal for use in harsh environments. The company’s mission is to make a meaningful impact by bringing the joy of soccer and play to youth around the world through the One World Futbol. The One World Futbol Project distributes One World Futbols to organizations working with youth in disadvantaged communities, where play can be used to teach life skills and foster social change. 

To date, more than 500,000 Chevrolet-sponsored One World Futbols have been distributed across five continents, bringing the power of play to over 17 million children.

Posted on by Chevrolet India in Corporate, Featured Leave a comment

GMI HQ CSR Team Offers Contribution to NGO ‘Goonj’

CSR HQ team visited NGO ‘Goonj’ GM India continues to sustain its efforts in serving the underprivileged and underdeveloped. On 19 July, 2013, the CSR HQ team visited NGO ‘Goonj’ and contributed clothes, books, stationery, toys, school bags, woolens and blankets. The contributions also included relief materials for victims affected by the floods and landslides in Uttarakhand.

The contributions at ‘Goonj’ goes beyond the realm of charity and plays a crucial role in the community development process as every contribution is turned into a dignified giving.

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Chevrolet’s Bowtie Celebrates 100th Anniversary

Chevrolet Bowtie LogoChevrolet’s legendary and iconic bowtie celebrated its 100th anniversary this year.

In 1913, Chevrolet co-founder William Durant introduced the signature Chevy bowtie on the 1914 Chevrolet H-2 Royal Mail and the H-4 Baby Grand, centered at the front of both models. But one question has bugged fans around the world since then – “What on earth is the inspiration behind the logo?

While the bowtie has been present for 100 years, the details surrounding its origin are still uncertain. Stories range from Durant being inspired by the wallpaper design in a Parisian hotel to a newspaper advertisement he saw while vacationing in Hot Springs, Va.  However, Durant’s widow and daughter have offered alternative explanations.

According to Margery Durant, in her 1929 book “My Father”, Durant sometimes drew nameplate designs on pieces of paper at the dinner table. “I think it was between the soup and the fried chicken one night that he sketched out the design that is used on the Chevrolet car to this day,” she wrote.

But in a 1968 interview, Durant’s widow, Catherine, said the bowtie design originated from a Hot Springs vacation in 1912. While reading a newspaper in their hotel room, Durant spotted a design and exclaimed, “I think this would be a very good emblem for the Chevrolet.” Unfortunately, Mrs. Durant never clarified what the motif was or how it was used.

That little information inspired Ken Kaufmann, historian and editor of The Chevrolet Review, to search out its validity. In a Nov. 12, 1911 edition of The Constitution newspaper, published in Atlanta, an advertisement appeared from by the Southern Compressed Coal Company for “Coalettes,” a refined fuel product for fires. The Coalettes logo, as published in the ad, had a slanted bowtie form, very similar to the shape that would soon become the Chevrolet icon.

Did Durant and his wife see the same ad – or one similar – the following year a few states to the north? The date of the paper Kaufmann found was just nine days after the incorporation of the Chevrolet Motor Co. The first use of the bowtie by Chevrolet appeared in the Oct. 2, 1913 edition of The Washington Post with the words “Look for this nameplate” above the symbol.

Whatever you choose to believe is your decision.

Nonetheless, we can tell you proudly today that sixty million Chevrolets are on the roads worldwide today and the bowtie has adorned 215 million Chevrolets over the last century. A Chevrolet car, crossover or truck is sold every 6.39 seconds in one of 140 countries, and the brand set a sales record of 2.5 million in the first six months of the year. The bowtie’s centennial is marked by new entries, such as the Cruze Clean Turbo Diesel compact sedan in the U.S. and the Trax small SUV in 40 international markets.


Posted on by Chevrolet India in Featured, Newsfeed 2 Comments

Chevrolet India bags bronze at Creative Abbys 2013

goafest-2013-logoThe Chevrolet SAIL U-VA was one of the most anticipated launches of 2012. This hatchback is certainly an important addition to Chevrolet’s compact car portfolio in India and is believed to have brought a new sense of vitality to one of the most competitive segments in the domestic passenger car market. To capture the anticipation of consumers before the launch, a first of its kind innovation on Google paid search was used. A real time countdown clock showing the time remaining for the launch of the car ran along with search ads.

The innovation was truly world class and has established new benchmarks in the automotive industry in India. The response to this innovation was overwhelming; not only in terms of brand awareness, but also the inquiries it delivered for us.

Creative Abbys, which is the biggest and the most sought after advertising award function in India, recognized the success of this advertising campaign and awarded it with a bronze metal under ‘Creative Use of Search Engine Marketing’ category. Out of nearly 4300 creative entries from 173 agencies, Chevrolet SAIL U-VA launch campaign was the only campaign to have won an award in its category.

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Alloy Wheels

For most people a car is probably one of their most significant possessions. So much time and research goes into deciding the color and model; and once the final decision is made, all of us will want to jazz it up with accessories and fittings.

For any car, alloy wheels are like a custom made suit replacing one that was bought off the rack. They dramatically transform the appearance of any motorized vehicle. With the variety of designs available in the market, it’s easy to select one that will enhance the looks of your car. This simple addition can make an old car look almost as good as new or provide it with a whole new appearance. However, alloy wheels are not just about cosmetic solutions or mere window dressing. They fulfill a functional role too.

An alloy wheel is lightweight in comparison to a steel wheel. It’s made from a combination of aluminum and small amounts of other metals like magnesium, which are added to strengthen the wheel. That’s why even though the material is light, it is by no means flimsy. In fact, alloy wheels actually make your car perform better. This lighter set of wheels improves handling by reducing unsprung mass, allowing the suspension to follow the road more closely and thus improve grip. A lighter rotating mass also translates into more fuel efficiency. As for the gaps or open design that these wheels have, these too serve a purpose; they bring on a faster brake cooling. For the lay person – this means that your brake performance is at its optimum. A handy feature in our urban, start-stop traffic situations.

When you buy alloy wheels make sure to purchase them from an original equipment manufacturer or a reputable automobile dealer. Getting your car professionally fitted would ensure that factors like pitch circle diameter, bore measurements and the like are taken into consideration to guarantee that the alloy or mag wheels you’ve bought will work according to their purpose. A botched fit or a mismatched pattern of nuts to your PCD will cause unnecessary wear and tear.

Some automobile companies like Chevrolet have a range of striking alloy wheels for each of their car models. It makes perfect sense to get these custom-made wheels fitted on your car. They not only enhance the all-important aesthetic appeal but also improve the mileage and the steering feel of the car due to their lightness.

Click here to visit the accessory lounge of Chevrolet!

Posted on by Pranav Rawat in Accessories, Featured, Our Cars, Safety First 3 Comments